Susan G. Komen for the Cure Fundraiser Leaves Economic Woes in the Dust
Smack dab in the middle of the dark recession of 2009, the Komen Kansas City Race for the Cure’s August event surpassed even the most optimistic expectations. When the final dollars were tallied, Komen Kansas City saw a 31% increase in individual fundraiser income levels. Want to learn more? View Susan G. Komen for the Cure Fundraiser Leaves Economic Worries in the Dust.

Flavored Snow Cones or Just Good Planning?
Dave Kerchner, CEO, Special Olympics Kentucky says, “We took a hard look at last year’s marketing and promotion efforts and we made a concentrated effort to do things a bit differently in 2011. So far our numbers are tracking very well.” Dave is incredibly modest. They are rocking it!

So far across all six Plunges scheduled this year, donations have increased on average 153% and participant online involvement has increased over 70%. Some markets in particular have realized incredible early returns. In Owensboro, donations are up by 240% and online participants by 88%. Read the SOKY incentive program story to learn what SOKY attributes as the likely cause for the early positive results.